Notes & Writing

Essays on power systems, product strategy, and semiconductor roadmaps.

Recent writing on PMIC integration decisions, reference designs, and how market structure changes technical roadmaps.

01
What Semiconductor Mergers Actually Do to Product Roadmaps
I started at Qorvo in August 2015.
02
PMIC Integration is Overrated
There’s a narrative in power management right now that feels almost unquestioned:
03
Winning a Reference Design: Aligning SoC, OEM, and ODM
If you’ve ever chased a “reference design win,” you already know it’s not really about having the best part on paper. Plenty of great components never make it into pro...